The Shade Everyone’s Wearing This Summer
Guava pink is everywhere right now—and no, it’s not just your smoothie talking. This juicy shade—somewhere between hot coral and candy pink—is taking over Instagram feeds, fashion week runways, and salon chairs across the country.
But what’s behind this ultra-saturated obsession? And how can you (or your clients) pull it off without looking like you face-planted into a bottle of bubblegum dye? Let’s break it down.
Why We’re Craving Color?
After years of minimalist, beige-everything beauty (hello, soft browns and taupe lids), many clients are feeling… well, bored.
The problem? Neutrals, while timeless, lack punch. They don’t always reflect the joyful, expressive energy clients are craving. Add in the growing influence of dopamine dressing and Y2K nostalgia, and it makes sense why we’re ditching beiges and browns for bright, fruity color.
Guava pink delivers that hit of serotonin. It’s softer than neon but bolder than pastel. It’s approachable—but still has main character energy.
At Elevate Hair, we’re seeing this color especially resonate with:
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Clients looking for a bold-but-wearable summer refresh
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Colorists craving playful creativity
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Editorial stylists tapping into festival season vibes
The Guava Glow-Up: How It’s Showing Up in Salons + Style
So, what does guava pink look like in real life?
1. Guava Pink Hair Color
Whether it’s a full-bleach base or peekaboo panels, stylists are incorporating guava tones for a pop of color that feels playful but polished. Some favorite applications:
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All-over bright guava with a peach gloss
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Contrasting money pieces
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Dip-dyed ends on a bob or pixie
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Paired with curtain bangs for a fresh take on face-framing color
2. Guava on Nails + Makeup
The trend is extending beyond hair. Think:
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Glossy pink lids + flushed cheeks in one monochrome moment
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Guava chrome nails (especially on short, sculpted sets)
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Guava gloss over bare lips for a dewy Y2K nod
3. Guava Aesthetic in Fashion
The hue is hitting everything. Fashion girlies are wearing this shade in linen sets, platform heels, and tinted sunglasses—perfect complements to bright beauty looks.
Your Turn: Will You Go Guava?
This isn’t just a color—it’s a vibe. Guava pink is sweet, spicy, and a little unexpected. Whether you’re going full fruit or just dipping a toe into the juice, one thing’s for sure:
Summer 2025 belongs to guava.
Got a look to share? Tag @elevatehair for a chance to be featured.